How to Sell Art: The Abundant Artist Podcast

In this episode we cover:

1:40- Rex explains his philosophy of "grow where you're planted".

6:14- Rex talks about the Hausmann Millworks Creative Community

16:25- The kind of shows you should be trying to get into depends heavily on your age, where you are in your career, and which of many art worlds you're a part of.

18:53- How artists should view and manage their upward career trajectory

23:50- Know the difference between the different art shows and art publications and don't waste your energy submitting to shows that don't represent your style

24:40- Rex talks about the different ways he sells his work, and the value of cultivating long-term relationships with collectors, curators, gallerists, etc.

28:11- What it looks like to be involved in the larger art conversation

33:17- Rex talks Francis Mallmann's work as a kind of performance art

36:26- Why most of Rex's work is autobiographical and his unique process of creating work

44:44- Alexander Calder and being a kid at heart

50:05- Good advice about living life and managing your art career

Direct download: Rex_Hausmann.mp3
Category:business -- posted at: 8:15pm EDT

In this episode we cover:

1:35- A smaller but dedicated fan base that is passionate about your work is just as (if not more) valuable than a much larger fan base.

3:27- Paula's journey of spiritual self-discovery

7:07- Paula began her creative journey later in life, at the age of 45. She explains how this shift came about.

8:08- What it's like to be an artist working/living out of an RV for several months out of the year.

10:55- How Paula comes upon her painting ideas and messages, and noticed an increase in her Facebook likes and sales numbers when she stopped subconsciously discrediting the power of her messages.

14:45- Navigating the change from art that galleries want you to make, to making the art your soul asks you to make (and how this can actually lead to better sales of your art!)

25:38- How Paula sells her art on Facebook.

27:14- Why alienating a certain portion of potential collectors may be a sign that you're on the right track.

30:50- Paula's advice to artists new to selling their work to be true to who they are.

33:08- How Paula knows that her messages are the real thing.

36:42- How artists can become more comfortable sharing their ideas about their work on the Internet.

37:50- Changing or uncovering your true self and how helpful it can be for your art, and the shamanic journeying that Paula does now to continue to uncover her true self and receive her messages.

39:58- Artists should paint what they are obsessed or preoccupied with, and their passion will be apparent in their work.

 

Direct download: Paula_Jones.mp3
Category:business -- posted at: 7:29pm EDT

In this episode we cover:

3:13- Jesse's particular brand of hustle and the rules he created for himself early in his career that enabled him to make contacts and get gigs

6:24- What Jesse's art business looks like and when he accepts licensing deals

8:29- Living with mistakes in life, your business and in your work and discovering that often, they're not mistakes at all

13:07- How Jesse managed to get his work into over 100 galleries and the work required to maintain that level of activity

16:50- The advantages of hiring a studio assistant

18:20- How Jesse uses an inventory system to keep track of his work

19:49- Managing the struggle to shift back and forth between running the business and making art

23:50- Navigating relationships with galleries that don't want you to sell your work elsewhere or do your own marketing

31:31- How Jesse arrived at his pricing

38:00- Outsider art, what it means and how Jesse's art fits into the scene

42:27- Jesse's favorite Oregon beaches for getting away

44:14- How the lack of an academic background can be an advantage in dealing with galleries and growing your art business

 

Direct download: Jesse_Reno.mp3
Category:business -- posted at: 6:17pm EDT

In this episode we cover:

2:39: How Jennifer began the 100 Angels series

5:15: What it means to be in a black body and why it's important to create art that speaks to that unique experience

11:43: How to make a space for yourself as a woman/person of color/etc in an industry still dominated by white males

13:45: Jennifer shares some thoughts on ways that those who benefit from the status quo can make space for others and create a seat at the table for them, so to speak

21:45: What it means to see black women represented in art

25:45: Jennifer shares some artists representing people of color in interesting ways

30:05: The inspiration for Jennifer's new work-in-progress "Cold-blooded", the value of African American Vernacular English, and what it means to not feel safe to use your language openly

37:45: A brief discussion of Colin Kaepernick and the effects of his protest

42:58: Not a Very Good Day at All is Jennifer's new children's book; she shares the origins of that story and the heart behind the main character

Direct download: Jennifer_Price_Davis.mp3
Category:business -- posted at: 1:41pm EDT

In this episode, we cover:

1:55- The way travel informs and changes your visual vocabulary

8:15- The value of keeping a journal, particularly while traveling

9:45- The materials Robyn uses when journaling and making her own journals

14:45- Robyn's journey to making art full time and how she has found ways to support herself

22:10- Visual artists often find themselves pigeonholed into one form of art, but with a common thematic thread you can diversify and create whatever kind of art you wish

23:30- The old gallery system intentionally controls artists in order to control their product. Recognizing this and realizing that you don't have to be confined by it can be very freeing for visual artists

25:25- Strategies for managing, creating, and selling art across different mediums

27:45- How Robyn got into the surface design industry and how it can be a very lucrative sales channel for artists

29:50- Robyn's work early in her career on the Middle Passage, how she came to create that work and its place in her career

33:55- Navigating the norms of the art industry and how modern technology allows more marginalized artists to take greater control of their own work and broadcast it the way they want to

36:00- You don't need formal training as an artist! View your art as a business and don't get mired in the lack of a BFA

36:56- How the Arizona Artisans Guild came into being and how it's helping artists and artisans share their work

Direct download: Robyn_McClendon.mp3
Category:business -- posted at: 2:58pm EDT

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